The common responsibilities for this position include developing and managing data-driven marketing strategies, collaborating with business units to drive digital sales, applying data science insights in marketing campaigns, monitoring digital business performance, and creating management information system (MIS) reports. Additionally, the role involves providing actionable insights and recommendations to improve campaign efficiency and the customer journey, as well as evaluating campaign effectiveness through presentations to support management decisions. Analyzing customer behavior and identifying opportunities for digital innovation are also key responsibilities.
The percentages next to each skill reflect the sector’s demands in these respective skills. E.g., 30% means this skill has been listed in 30% of all the job postings in this sector.
The skills distribution tells you what specific skill sets are in demand. E.g., Skills with a distribution of “More than 50%” means that these skills are wanted in more than 50% of the job postings.
Job classifications that have advertised a position
Academic degree required as indicated by all job postings
Job subclassifications that have advertised a position